Live production module · not a mockup

Loyalty & Campaigns

Loyalty built into operations, not bolted on.

Same platform where your revenue and margin live. No separate loyalty SaaS — one data model, one cockpit.

Module state
Live production
Tiers
Bronze → Platinum
Campaign types
Discount · Points · Item
Audience
Owner · Marketing · Ops

01 / 04

Customer Segments

Champions, Loyal, Regular, New, At Risk — calculated from RFM logic on your transaction data. Each segment shows % of customers and % of revenue, so you know where value actually lives.

Customer segments
Champions
18%42%
Loyal
27%31%
Regular
31%18%
New
14%6%
At Risk
10%3%

% of customers · % of revenue

Loyalty tiers · active members

Platinum
2.1K
Gold
8.4K
Silver
28K
Bronze
74K

02 / 04

Loyalty Tiers

Bronze / Silver / Gold / Platinum out of the box. Configure thresholds, point multipliers, reward types, and expiry rules per tier. Tier progression and balance tracked automatically.

Loyalty tiers · active members
Platinum
2.1K
active members
Gold
8.4K
active members
Silver
28K
active members
Bronze
74K
active members
Avg. spend per tier upgrade€ 840
Platinum retention rate94%
Points redeemed last 30d1.4M pts

03 / 04

Cohort Retention

See exactly where repeat-visit drop-off happens — by acquisition week. W0–W4 retention rates show which cohorts are healthy and which are aging into At Risk before your segment view catches them.

Cohort retention — repeat visit rate by acquisition week
Cohort
W0
W1
W2
W3
W4
W01
100%
68%
51%
44%
41%
W02
100%
71%
54%
47%
43%
W03
100%
65%
48%
40%
W04
100%
73%
56%
W05
100%
69%

W0 = acquisition week · W4 = 4 weeks later

04 / 04

Campaigns Engine + AI Advisor

Create campaigns: discount %, bonus points, free item. Target any segment. Set budget cap and duration. The AI Advisor monitors segment drift and suggests campaigns with the right margin headroom — one-click to apply.

Campaigns engine

Target segment

ChampionsLoyalAt RiskNew

Offer type

Discount %2× PointsFree item
Budget cap
€ 4 800
Duration
14 days
Est. reach
10 800 customers
Margin cost
1.2%
AI Campaign Advisor

At Risk segment is losing momentum — avg. visits dropped from 3.1 to 1.8/month.

Suggested: 2× points · 2 weeks. Estimated cost: 1.2% margin headroom. Expected recovery: 34% reactivation within 14 days.

Apply suggestion →

Loyalty FAQ

Questions buyers ask before evaluating the module.

Next step

See it on your own customer data.

We connect to your POS or ERP, run the first segment breakdown on your actual customer base, and show you which segment to target first — in 20 minutes.